Website Translation

The importance of website translation in today's global market

In the digital age, a company's website is its global storefront. It's the first point of contact for potential customers around the world. But what happens when these customers don't speak your language? That's where website translation comes into play. The rewards of a website translation are plentiful, and Peter & Clark is here to take your business one step further.

Understanding website translation

What is Website Translation?

Website translation is more than just translating words from one language to another. It's about conveying the same message, the same brand identity, and the same user experience across different languages and cultures. In a corporate context, it's about ensuring that your brand's voice remains consistent and recognizable, regardless of the language it's communicated in.

It's a strategic process that involves linguistic expertise, cultural understanding, and advanced technology. Effective website translation can enhance your brand's global reach, improve customer engagement, and ultimately drive international growth. It's a critical component of a successful global business strategy.

Why is website translation essential for businesses?

Website translation is the key to unlocking the vast potential of international markets for your business. Without it, businesses risk alienating a significant portion of their potential customer base.

Consider this: over 70% of internet users are non-English speakers, and studies show that consumers are far more likely to purchase products or to use your services if the information is presented in their native language.

By translating your website into the languages of your target markets, you're not just speaking to your customers in a language they understand, you're also showing respect for their culture and customs. This can significantly enhance your brand's image and reputation abroad, leading to higher customer trust and loyalty.

Moreover, website translation can improve your website's SEO performance in foreign search engines, making your business more visible to international customers.

We could relate to website translation as a strategic investment that can lead to higher international sales, improved customer satisfaction, and increased global market share. In the competitive world of digital commerce, businesses that fail to translate their websites risk being left behind.

The role of Peter & Clark in website translation

Who is Peter & Clark?

Peter & Clark is not just a translation agency, but a multilingual content management partner. Our staff is working behind the scenes to ensure that the translation services go smoothly. We set up in 1998in Luxembourg and have a vast network of translators (over 2Knative linguists) to best meet your translation needs.

• Dealing with the website of some of the top 25 companies in the financial and insurance sectors
• Trusted everywhere in Europe: Luxembourg, Germany, Belgium, France, Italy, Spain, …), and beyond (United Kingdom, United States, Latin America, Asia, …)

Peter & Clark's expertise in financial and legal sectors

Peter & Clark specializes in the financial and legal sectors, two fields where precision and accuracy are paramount. We understand the unique challenges of these sectors and have the expertise to handle them.

Financial institutions and legal firms frequently have clients from different parts of the world. A multilingual website ensures that these institutions can communicate effectively with a diverse client base.

How Peter & Clark differentiates itself in website translation

Peter & Clark stands out from the crowd through our extreme reactivity, quick turnaround times, high level of security and confidentiality. Moreover, our commitment to continuous innovation sets us apart. We are always on the lookout for advancements in translation technology that can improve our processes and reduce time-to-market for our clients. This includes integrating machine translation and API connectivity into their workflows, which can significantly enhance efficiency and productivity.

The process of website translation at Peter & Clark

The use of advanced translation technologies

Peter & Clark uses the best in-class translation technologies and CAT-tools to optimize our workflows.

The iTMS Platform: a game changer in website translation

The iTMS platform is a game changer in website translation. It allows for the complete management of translation projects, from A to Z, including the administrative and financial aspects. It also offers a wide range of possible integrations with website content management tools.

Ensuring quality and speed in website translation

At Peter & Clark, quality and speed are not mutually exclusive. We use proven methods and superior customer service to create value and protect your business from risk.